Dosage

Offering Strategic Collaborators the Methods to Band Together

The Stories We Live By

Shakespeare was right when he wrote, “All the world's a stage.” People play many parts in the stories of their lives. Entries in this section explore those stories. What’s driving people? What roles do people want to assume (or avoid)? What experiences are they seeking? How does “the scene” they find themselves in affect their story?

Brands Enabling Stories

It has been long said that brands that help people help business. Being a marketer means outfitting the stories of peoples’ lives with brands and marketing. We’re tool makers and symbol designers. These entries will highlight examples of how marketers have enabled the stories of people’s lives in a way that helps business.

Questions Collaborators Answer

Great collaborators know that nothing is particularly hard if you break it into small tasks. Most often, those tasks come up as a strategic or procedural question. Entries in this section will feature the questions that collaborators must answer, and the best practice tools and techniques that we use to help them answer those questions.

New podcast: Mick McCabe, CSO, kirshenbaum bond senecal + partners

Mick and I talk about the benefits of pairing different talents, collaborating in an industry that’s increasing its speed and how KBS+P is working differently these days.

Podcast: Play in new window | Download | Embed

Subscription available on iTunes.

Kishi Bashi’s “Bright Whites” opens and closes the podcast. Buy this fantastic work here.

"New podcast: Mick McCabe, CSO, kirshenbaum bond senecal + partners" by Scott
Posted in Questions Collaborators Answer on Monday, April 30th, 2012